The 3 big advantages of choosing Freename

If crypto domains are the watchword for Web3, TLDs are the passepartout. But only with Freename.

Freename is a service that simplifies the adoption and integration of Web3 domains on the Internet. The project starts in Switzerland, the historical crypto valley, and builds its approach around three industry pillars: interoperability, entrepreneurship and transparency.

The interoperability of Freename domains

Crypto domains are not just websites: in Web3 they become the keystone, facilitating the whole online experience. Domains thus become our online identity, declined in its various applications: an alias for social networking, a professional email, a wallet, the username in a game – all collected under the same domain. This requires a high level of interoperability with decentralised applications (Dapps) and also with Web 2.0 applications, in order to speed up adoption.

However, it is important not to underestimate the basic level of interoperability needed, which is not yet an effective industry standard. Dapps, exchanges, wallets, NFTs and blockchains should be usable together, seamlessly.

Each project develops different solutions to achieve this vision. Freename, for its part, started by developing compatibility with numerous blockchains, of which four are already available.

The most interesting feature in this regard, however, is the Freename Web3 Browser Extension, available for Chrome, Firefox and Brave. This browser extension acts as a bridge between Web 2.0 and Web3 through five different functionalities:

• Registrar, a direct link to the site for creating domains and TLDs on Freename
• Browse, an address bar where you can enter a Web3 domain and also find its associated content on Web2.
• Web3 WHOIS, the explorer for all Web3 domains even beyond Freename
• Web3 Email, an interface to use your own crypto domain as an email address and communicate with other domain owners
• Payments, still under development.

Thanks to the Young Platform integration, it is also possible to withdraw cryptocurrencies from the exchange to a Freename domain. To send crypto, it is then sufficient to type in the domain name instead of the wallet address.

The perfect solution for a Web3 enterprise

The freedom to create your own TLD is certainly one of the aspects that most distinguishes Freename from other Web3 registrars.

If you are a crypto artist, a content creator, or have a Web3 company, Freename has thought of you too. What better way to promote your business than through a dedicated TLD?

Imagine if your company name became the next “.com”. With Freename, every time someone buys a domain with your TLD you get royalties.

That’s not all: you can make your brand’s TLD a registered trademark under Swiss law, so that it is also legally protected against counterfeiting and fraud.

For particularly high-profile brands and public figures, there is also a domain and TLD protection service called ‘protected domains‘. Simply contact the Freename team to take advantage of this service.

Security and transparency starting with technology

We have already talked about the Web3 WHOIS explorer designed by the Freename team. This is crucial to give users control, as it allows them to check the ownership and operations of domains directly on the blockchain. The ability to verify the existence or authenticity of a Web3 domain also protects against phishing attempts.

The development roadmap is completely transparent: you can always see the stage of development of the service and also propose updates via the dedicated section, as well as vote on those already proposed.

In short, with Freename your Web3 site will be completely under your domain. Discover the unique opportunity to access it at a bargain price with the Young Platform Clubs.